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Spencer Stuart Passport

With the redesign of Passport, Spencer Stuart's intranet landing portal, the cross-functional team of Marketing, Data Quality, Library Services, and Development had one key objective: provide value to increase traffic. To do this, we incorporated a carousel with weekly kudos, announcements, and video content from upper management and consultants. To personalize the experience, we devised a quick-access "Resource Center" which was dynamically populated based on user roles. Passport experienced a significant increase in visitors and click-through, quickly becoming the firm's primary content delivery platform.

Credits

User interviews, UX/UI responsive design, CSS and asset generation, Marketing image asset creation – Benjamin Kurth

Marketing Manager – Keith Fryer

Project Manager – John Hantak

Business Analyst – Irina Gorn

SharePoint Development – Arun Krishnakumar

© 2025 by Benjamin Kurth

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